By the end of this stage you will have achieved the following outcomes from the Pathway Framework:

Policy is in place, initial measurements done and data collected.

  • Water consumption is measured and regular benchmarking is established.
  • Possible sources of pollution are assessed.
  • Initial water reduction targets have been set.
  • Possible water-related solutions and initiatives have been investigated, a long-term plan created and immediate solutions / initiatives have been implemented.
  • A linen reuse policy that requires hotel operators to develop and implement a linen reuse programme is in place [WTTC Hotel Sustainability Basics]

Setting up for success

Take ownership

Designate a lead person or team for each activity and ensure other relevant employees are aware of their roles

Review legislation related to the portfolio

Include senior leadership to make sure there is ownership and buy-in from the top-level

Raise awareness among internal stakeholders by introducing environmental and social sustainability training

Review the possibility for a monitoring system to track all environmental and social data in one location and monitor progress

Review and update governance procedures

Engage stakeholders

Conduct a stakeholder mapping to identify relevant stakeholders, and engage key stakeholders to understand their priorities

Find other brands and management companies you can learn from

Set up a process to regularly engage with hotels, to understand challenges, identify priorities, inform them of central programmes and share solutions

Understand impact & dependencies

1. Review water impacts including consumption and potential sources of pollution from runoff and contaminants.
2. Review dependencies relating to water
3. Gather available data for water consumption for all sites
4. Check water data quality and engage stakeholders to make improvements
6. Use CHSB to compare water performance of hotels to relevant benchmarks
7. Take stock of the initiatives you are currently doing/have done for water
Resource: Environmental Management for Hotels (Section 1.5)

Set targets

8. Set company targets, property-level targets for managed hotels, and suggest targets for franchised hotels, to reduce water consumption and pollution

Take action

9. Review available guidance to identify relevant actions which increase water efficiency and reduce pollution of water. This should consist of simple behavioural activities and low-cost technical options to be executed in the short-term (e.g. payback in 1 year or less) and a headline plan for longer-term initiatives. You should include a linen reuse programme offering guests the option to reuse linens rather than cleaning each day [WTTC Hotel Sustainability Basics]
Resource: Utilities Tracker
10. Where held centrally, review contracts with water suppliers to see if a requirement to provide water data can be added
11. Review management and franchise contracts to see if a requirement to provide water data can be added
12. Determine financial and non-financial resources needed, create a business case and gather required resources
13. Review procurement policies and make them more responsible by giving preference to items which are more water efficient
Resource: Environmental Management for Hotels (Section 1.6)
14. Inform employees about your water-related objectives and their role in achieving your targets

Reviewing & Reporting Progress

Monitor & Report

Review progress by comparing against previous performance and industry benchmarks where available (such as CHSB). Repeat on a regular basis (e.g. monthly/quarterly)

Review benefits seen through actions

Review challenges encountered along the way and plan solutions to implement

Update leadership on progress

Inform corporate customers and investors of performance and activities by including information in communications and meetings

Share your case studies with us!

As hospitality companies progress towards Net Positive Hospitality, the Sustainable Hospitality Alliance is keen to share good news and best practice from across the industry. Our Net Positive case studies are shared across our website and LinkedIn, acting as a positive space to celebrate these actions, achievements, and commitments.

We invite hotels to get involved by sending case studies to press@sustainablehospitalityalliance.org and / or tagging @Net Positive Hospitality and @Sustainable Hospitality Alliance within LinkedIn posts relating to environmental sustainability or social responsibility.

Water - PDF Checklist

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Test the outcomes of ESG solutions

The Net Positive Hospitality Simulation brings the Pathway to life, helping users understand the impacts of their decisions, test sustainability actions and create a tailored sustainability action plan.

2 | Advancing - Minimise negative impacts and initiate positive impacts

Ready to move onto the next stage?

Once you have completed Water – 1 | Starting, you are ready to move on to 2 | Advancing.