The future of the tourism industry depends on protecting the unique and desirable locations in which hotels are based. The Pathway is designed to drive change by:
Asset/building owners
The entity which owns the hotel building, responsible for the building and all elements related to it.
Operators
The entity which operates the hotel, responsible for day-to-day operations and staffing the hotel.
Brands
The entity which provides the brand/flag of the hotel and other support such as standard operating procedures, design guides and other aspects to a separate operator.
The Pathway has four stages with increasing environmental ambitions (and scope) which account for the different stages of sustainability maturity and ambition across the industry:
Understand environmental impacts and risks and benchmark against peers.
Ensure they are both reasonable and stretching.
Gathering resources and implementing initiatives to achieve objectives.
Monitor progress to understand achievements, challenges and learnings.
One-page graphic laying out the full Pathway journey, which sets out the key ambitions and milestones for each stage.
Introductory guidance and stage details featuring the different actions to be taken by key stakeholders.
Detailed list of possible environmental actions which can be used to develop a personalised action plan.
Mapping of useful resources, sorted by Pathway stage and environmental issue. Plus a simple tracker for energy, water and waste.
The Pathway has been created with insights from Members and Affiliate Members of the Sustainable Hospitality Alliance in consultation with environmental and industry experts.
This first edition of the Pathway contains the overview and details of the Starting and Advancing stages, launched in March 2022. More time will be taken to work on the details for the Accelerating and Leading stages and define what Net Positive looks like in the context of the hospitality industry, with a further release expected later in 2022.
The Pathway will be a live resource which is updated with new tools and resources as they become available. It will also be reviewed on a regular basis and will continue to be developed as sustainability thinking changes and updates.
View our short introductory webinar, which includes guidance on why sustainability is important for the future of the industry, and a practical demonstration on how to use the Pathway.
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