ITB Berlin 2024
Discover our activities and announcements across the event
We will be making some very exciting announcements at ITB Berlin, including a key update on the World Sustainable Travel & Hospitality Awards and a ground-breaking new partnership.
What’s more, as proud sponsor of the Gender Equality Champion of the Year Awards, we look forward to joining Equality in Tourism. as they crown two winners!
Alliance team members will also be sharing their expertise within panels and roundtables across the event.
We invite you to join us there! Can’t attend in person? Join virtually via ITBxplore’s Digital Ticket, which enables you to watch many of our activities LIVE.
Discover the key activities we will be involved in
Monday 4th March
World Travel & Tourism Council Roundtable
15:00 - 16:00 CET
Invite-only
The World Travel & Tourism Council (WTTC), Radisson Hotel Group and Oliver Wyman are convening sustainability leaders to reveal the latest on the global tourism body’s ground-breaking Hotel Sustainability Basics programme.
At the event, Alliance CEO, Glenn Mandziuk, will be speaking on the role of the Basics within the Pathway to Net Positive Hospitality and sharing insight on our plans for continued collaboration.
Tuesday 5th March
World Sustainable Travel & Hospitality Awards announcements
Hall 22, Stand 122
10.30 - 11.00 CET
At the Belize Hotel Association Exhibit, we look forward to announcing a key development in relation to the World Sustainable Travel & Hospitality Awards and launch of a significant new partnership that will propel the hospitality sector towards a sustainable and responsible future.
We invite our network to join us for this these exciting announcements!
Panel: From Diversity to Inclusion - Integrating Marginalised Groups in Tourism Products
Featuring Michelle Mason - Social Responsibility and Recognition Programme Manager
Hall 3.1 Green Stage
13.00-13.45 CET
Wednesday 6th March
New digital tool announcement
Radisson Hotel Group Boardroom - Hall 9, Stand 119
09.30 - 10.00 CET
We look forward to coming together with BeCause to unveil a new digital tool which aims to support hotels in understanding their carbon emissions and, in turn, accelerate the transition to a Net Positive future. We will be joined by CCO of BeCause, Jahanzeeb Ahmed, who will share a preview of the tool.
Gender Equality Champion of the Year Awards
Sponsored by the Sustainable Hospitality Alliance
With a panel featuring Awards judge - Michelle Mason
Hall 5.3 Hybrid Stage
16.30 - 17.45
