ITB Berlin 2024

Discover our activities and announcements across the event

We will be making some very exciting announcements at ITB Berlin, including a key update on the World Sustainable Travel & Hospitality Awards and a ground-breaking new partnership.

What’s more, as proud sponsor of the Gender Equality Champion of the Year Awards, we look forward to joining Equality in Tourism. as they crown two winners!

Alliance team members will also be sharing their expertise within panels and roundtables across the event.

We invite you to join us there! Can’t attend in person? Join virtually via ITBxplore’s Digital Ticket, which enables you to watch many of our activities LIVE.

Discover the key activities we will be involved in

Monday 4th March

Tuesday 5th March

Watch live via ITBxplore
Panel: From Diversity to Inclusion - Integrating Marginalised Groups in Tourism Products
Featuring Michelle Mason - Social Responsibility and Recognition Programme Manager
Hall 3.1 Green Stage
13.00-13.45 CET

Wednesday 6th March

Watch live via ITBxplore
Gender Equality Champion of the Year Awards
Sponsored by the Sustainable Hospitality Alliance
With a panel featuring Awards judge - Michelle Mason
Hall 5.3 Hybrid Stage
16.30 - 17.45
Watch live via ITBxplore
Panel: Power of Cooperation - Shaping a Regenerative Future for Global Tourism
Featuring Glenn Mandziuk - CEO
Hall 7.1b Blue Stage
17.15 - 17.45

If you are attending ITB and would like to meet with our team, please get in touch

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