The Nature Positive Tourism Partnership (NPTP), made up of the World Tourism Organization (UN Tourism), the World Travel & Tourism Council (WTTC), and the World Sustainable Hospitality Alliance (the Alliance), addressed world leaders at the UN Biodiversity Summit (COP16) in Cali, Colombia, as it continues its drive to halt and reverse biodiversity loss by 2030.
Officially launched at COP15 in 2022, the Nature Positive Tourism Partnership brings together key tourism stakeholders, including policymakers and leading private sector players in travel, tourism, and hospitality. The NPTP is calling on governments to engage strategically with the global Travel & Tourism sector in order to achieve the Global Biodiversity Framework (GBF) targets.
Showcasing tourism’s biodiversity successes
During COP16, the NPTP hosted a side panel, supported by Colombia’s Ministry of Commerce, Industry, and Tourism, on Friday 25 October during the prestigious event. This side event highlighted Travel & Tourism’s role in biodiversity conservation and the achievements of the Nature Positive Tourism Partnership. It showcased successful initiatives where the sector contributes to biodiversity, explore policies that integrate biodiversity into Travel & Tourism, and support the implementation of the GBF. During the event, the NPTP also outlined its work and plans for the future with the aim of inspiring net positive commitments and demonstrate how Travel & Tourism can actively conserve and sustainably use biodiversity, positioning the sector as a key player in protecting nature for future generations.
The NPTP also took part in the final plenary, calling for increased recognition for the sector’s potential in delivering on GBF goals. It called for increased support to deliver public and private partnerships that will drive policies and initiatives towards a more nature-friendly industry. Gloria Fluxà, Vice Chairman and Chief Sustainability Officer at Iberostar, and WTTC’s Sustainability Committee Chair, also addressed world leaders during the event.
UN Tourism SG, Zurab Pololikashvili, said:
“The sector’s catalytic abilities are now widely known, like no other economic activity, tourism can be, if well managed, an agent of positive change. Developing a Nature Positive Travel and Tourism sector is our commitment”.
WTTC President & CEO, Julia Simpson, said:
“The eyes of the world are upon us, and we must act. There is simply no time to waste. Travel & Tourism’s reliance on nature, combined with our expertise in creating inspiring and memorable experiences, means we are perfectly placed to be guardians of nature.”
Alliance CEO, Glenn Mandziuk, said:
“This initiative is not just about setting new standards; it’s about sharing best practices from around the globe to inspire our sector. By laying the groundwork for future training programs, we are empowering our industry to become true stewards of our planet, ensuring that we protect the places we operate while safeguarding the well-being of our people and the environment for generations to come.”
To find out more about the Nature Positive Tourism Partnership, visit https://sustainablehospitalityalliance.org/wttc-unwto-alliance-collaboration-biodiversity-cop15/ and to access the joint report setting out our plan to help halt and reverse biodiversity loss, visit https://sustainablehospitalityalliance.org/a-united-vision-for-nature-nature-positive-report-marks-new-collaborative-era-in-travel-tourism/.